http://www.yourlawnandgarden.com/2009/05/13/the-first-biggest-mistake-made-by-contractors-is-they-dont-have-a-usp/ ...The Place Where Successful Contractors Meet... Mon, 11 Apr 2011 03:56:44 +0000 http://wordpress.org/?v=2.9.1 hourly 1 http://www.yourlawnandgarden.com/2009/05/13/the-first-biggest-mistake-made-by-contractors-is-they-dont-have-a-usp/comment-page-1/#comment-28 101 Tips To Improve Your Business - Tips 6 to 10 | Your Lawn and Garden Tue, 16 Feb 2010 02:52:56 +0000 http://www.yourlawnandgarden.com/?p=96#comment-28 [...] and spend less time on fancy artwork – this is so true…if you don’t have a USP (Unique Selling Proposition) then don’t waste your money on fancy (and ill-thought through) flyers that won’t bring [...] [...] and spend less time on fancy artwork – this is so true…if you don’t have a USP (Unique Selling Proposition) then don’t waste your money on fancy (and ill-thought through) flyers that won’t bring [...]

]]> http://www.yourlawnandgarden.com/2009/05/13/the-first-biggest-mistake-made-by-contractors-is-they-dont-have-a-usp/comment-page-1/#comment-24 How To Successfully Market Your Lawn & Garden Business in Good & Bad Times - the Top 7 List | Your Lawn and Garden Thu, 01 Oct 2009 22:44:45 +0000 http://www.yourlawnandgarden.com/?p=96#comment-24 [...] Aim for Expert Status – become the expert in your field, otherwise develop your own niche [...] [...] Aim for Expert Status – become the expert in your field, otherwise develop your own niche [...]

]]> http://www.yourlawnandgarden.com/2009/05/13/the-first-biggest-mistake-made-by-contractors-is-they-dont-have-a-usp/comment-page-1/#comment-22 How To Improve Your Sales | Your Lawn and Garden Mon, 14 Sep 2009 22:42:59 +0000 http://www.yourlawnandgarden.com/?p=96#comment-22 [...] One last thing is…try not to be all things to all men! Make a point of specialising in a certain area of landscape management…create a niche for yourself! By creating a niche you make it easier for customers to seek you out! [...] [...] One last thing is…try not to be all things to all men! Make a point of specialising in a certain area of landscape management…create a niche for yourself! By creating a niche you make it easier for customers to seek you out! [...]

]]> http://www.yourlawnandgarden.com/2009/05/13/the-first-biggest-mistake-made-by-contractors-is-they-dont-have-a-usp/comment-page-1/#comment-20 How To Get The Right Image or Brand For Your Lawn Mowing and Gardening Business? | Your Lawn and Garden Mon, 24 Aug 2009 01:24:57 +0000 http://www.yourlawnandgarden.com/?p=96#comment-20 [...] a mix of both Intangibles (ie. emotional connectivity with customers and prospects via your Unique Selling Proposition, telephone scripts and manner, service fulfillment) and Tangibles (ie. business name logo and [...] [...] a mix of both Intangibles (ie. emotional connectivity with customers and prospects via your Unique Selling Proposition, telephone scripts and manner, service fulfillment) and Tangibles (ie. business name logo and [...]

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